Board Summary

    Walk Into Every Board Meeting With Clear Revenue Attribution

    AttributeIQ gives marketing leaders clear, board-ready attribution data to defend spend, prove pipeline impact, and identify what’s actually driving revenue.

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    24 Hours

    From GA4 connection to first attribution report

    4 Slides

    Auto-generated board deck, ready before every meeting

    Faster board prep vs building reports manually

    See it in action

    Every Number Traceable. Every Claim Defensible.

    AttributeIQ · Board Summary · Q1 2026

    Qualified Pipeline

    £2.4M

    from 34 SQL contacts

    Closed Revenue

    £847K

    from 12 closed deals

    Avg Deal Size

    £70.6K

    per closed deal

    Top Account

    Nexa

    £142K closed won

    Channel Breakdown · Closed Won

    Organic Search
    58%
    Direct
    22%
    LinkedIn
    13%
    Email
    7%

    Top Content in Closed Deals

    PageDealsRevenue
    /pricing9/12 (75%)£634K
    /case-study/10m-arr7/12 (58%)£521K
    /blog/demand-gen-guide6/12 (50%)£412K
    /features/attribution4/12 (33%)£298K

    Export in one click

    A Complete Board Deck, Auto-Generated From Your Live Data

    Every quarter, AttributeIQ assembles your full attribution picture into a board-ready PPTX: qualified pipeline, closed revenue, channel mix, and top content, all pulled live from HubSpot and GA4.

    SLIDE 01Cover + KPIs

    Pipeline KPIs

    Qualified pipeline, closed revenue, avg deal, top account

    SLIDE 02Attribution

    Channel Breakdown

    Revenue share by channel: organic vs paid vs referral

    SLIDE 03Content ROI

    Top Content

    Which pages appeared in every won deal, ranked by revenue

    SLIDE 04Executive

    Board Narrative

    Your editable commentary, formatted for leadership

    Why marketing leaders use AttributeIQ

    Built for Pipeline & Revenue Accountability

    Strengthen Board-Level Confidence

    Present attribution metrics in a format that stands up to scrutiny and supports more confident investment decisions.

    Justify Marketing Investment

    Show which content, channels, and campaigns contribute to pipeline creation and revenue outcomes.

    Bring Clarity to Finance

    Translate marketing activity into pipeline and revenue impact that fits CFO-level reporting expectations.

    Reduce Reporting Overhead

    Replace manual spreadsheet consolidation with automated reporting built directly from attribution data.

    How it works

    From Raw Data to Board Deck in 3 Steps

    01

    Connect GA4 and HubSpot

    ~3 minutes

    Connect GA4 via one-click OAuth and add your HubSpot tracking snippet. No custom engineering or changes to your existing setup. AttributeIQ starts reading your GA4 journeys and HubSpot deal records immediately.

    02

    AttributeIQ Maps Content to Deals

    Automated

    Our attribution engine traces every closed deal back through the GA4 journey, identifying which pages influenced the sale, at which stage, and through which channel.

    03

    Export your Board Deck

    ~2 minutes

    Generate a structured PPTX export with pipeline, attribution, and journey insights. Review, adjust if needed, and download a board-ready report in minutes.

    Common Questions

    Everything You Need to Know

    There’s a look-back limit. Attribution only works from the point you connect AttributeIQ. If a deal closed before you connected, we don’t have the GA4 journey data to trace it back. Going forward though, every deal that moves through your pipeline gets fully mapped, so the sooner you connect, the richer your historical data becomes.

    Yes. Every metric in the board summary drills down to the underlying journeys: which pages were visited, in what order, through which channel, and which HubSpot deal it’s attached to. If your CFO points at a number and asks “how did you get that?”, you can walk them through it contact by contact.

    Pro supports up to 3 GA4 properties, so if you’re running two or three brands under one marketing function, you can report on each separately. If you’re managing more than that, or running an agency, the Agency plan covers unlimited properties with full client-level separation.

    On Pro you can invite team members directly, anyone with a Google account. So your content lead, your head of demand gen, and your CFO can all access the same view without sharing credentials.

    The free trial runs for 14 days with full access. After that, Starter is £89/month, that covers core attribution reporting but not the board summary or PPTX export. For board-ready reporting, you need Pro at £149/month. That’s the plan with multiple properties and team access.

    Currently, HubSpot is our only supported CRM. Salesforce integration is planned for Q4 2026 and is a top priority based on customer demand. In the meantime, AttributeIQ works with GA4 data regardless of your CRM, so you’ll still see full journey data: every page, channel, and touchpoint. You won’t see closed-revenue attribution until Salesforce is connected, but the journey insights are available immediately.

    Make Your Marketing SpendFully Defensible at Board Level

    Give leadership a clear, traceable view of pipeline and revenue contribution across every marketing activity.

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