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    GA4 Property Issues

    GA4 Property Issues

    Issue

    What to do

    My Property Isn’t Showing in the List

    Properties are listed based on the GA4 properties your connected Google account has access to. If a property is missing:

    • •Check that your Google account has at least Viewer access to the property in GA4 Admin → Property Access Management
    • •Try disconnecting and reconnecting your Google account from Settings → Account
    • •If the property was recently created, it may take a few minutes to appear

    My Conversion Events Aren’t Showing

    Conversion events only appear after they’ve fired at least once on the connected GA4 property. If events are missing:

    • •Confirm the event is configured as a Key Event in GA4 Admin → Events
    • •Check that the event has fired recently using GA4 DebugView or the Realtime report
    • •If the property is new, wait until events have fired and then re-open the conversion event selector

    Data Looks Lower Than Expected

    Common reasons attribution data may show fewer conversions than expected:

    • •Date range: ensure you’ve selected the correct date range
    • •Event filter: check that the correct conversion event is selected in the event dropdown
    • •BigQuery export lag: daily export reflects the previous day's data. Today’s events won’t appear until tomorrow
    • •New BigQuery connection: historical data before the link date doesn’t exist in BigQuery